Sunday, November 15, 2009

What are the characteristics of a good questionnaire? Design a questionnaire to understand the customer brand?

What are the characteristics of a good questionnaire? Design a questionnaire to understand the customer brand preference for detergent power.

What are the characteristics of a good questionnaire? Design a questionnaire to understand the customer brand?
Clear, concise, short questions. Answers should be options or multiple choices not written. Some pictorial representations would help. Compare products to get answers.


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